The winter launch of Zafaranieh herbal teas was held at Golpakhsh Awal

The winter launch of Zafaranieh herbal teas was held at Golpakhsh Awal.

The winter launch ceremony of Zafaranieh brand herbal teas was held on February 15, 1404 at the headquarters of Golpakhsh Awal Company, in the presence of a group of senior managers of Golpakhsh Awal and managers of the Zafaranieh brand.

At this event, three new products from the brand’s teas portfolio were introduced:
Saffron Tea
Saffron Goji Berries Tea
Five-Herb Energy Tea containing saffron

The main base of all these products is saffron, and its combination with selected herbs has created a distinctive flavor and functionality tailored to the needs of consumers.

The focus of this product series is on creating a sense of calm, energizing, and enhancing the experience of consuming herbal teas in the market.

At this ceremony, while introducing the product features, the capacity to develop the Zafaranieh brand’s product portfolio was emphasized. According to the plans made, the diversity of this product family will increase in the near future and new combinations will also be introduced to the market.

Holding this launch at Golpakhsh Awal's headquarters is another step towards strengthening joint collaborations and developing a more effective presence of the Zafaranieh brand in the country's nationwide distribution network.